Manteaux Warms Up to New Gift Card Program from Ernex
Gift card programs can have a major impact on holiday retail sales
VANCOUVER & MONTREAL, December 06, 2006 - Manteaux Manteaux today announced the arrival of its new electronic gift card program in time for the holiday shopping rush. Launched at all 40 locations under the Manteaux Manteaux, Manteaux Manteaux Signature, Coats Co., and Manteaux Internationale brands in Quebec, Ontario and New Brunswick, gift cards provide the perfect solution for those difficult-to-shop-for friends and family and for last minute shoppers. Technology for Manteaux's gift card program is provided by Ernex, an industry leader in real-time loyalty and stored-value gift card programs and a division of Canada's largest payment processor, Moneris Solutions Corporation.
"Gift cards are an important part of our strategy to ensure we carry a product for everyone's needs," said Monte Perlman, Vice President, Manteaux Manteaux. "Our popular outerwear is sourced from all over the world, just like our famous Manteaux Manteaux collection, but if a customer can't decide what they want to give as a present this holiday season, gift cards are the perfect fit."
"Many of today's most exciting retail businesses are originating in Quebec, so naturally we're excited about the future prospects of our Quebecois merchant customers and we look forward to working closely with them as they grow and expand nationwide," said David Ades, Senior Vice President, Sales, Ernex and Moneris.
"Interest in gift card programs from large regional merchants has really taken off, as it puts them on the same technology footing as national merchants," said Malcolm Fowler, Senior Vice President, Ernex. "Manteaux Manteaux is a great example of a merchant that recognized an opportunity to compete and took action to get their gift card program launched in time for the holiday season."
Data from Ernex shows that gift card purchases in 2005 were highest in the weeks leading up to December 25, with Saturday, December 23 being the busiest gift card purchasing day of the year.
About Manteaux Manteaux
Founded in 1987, Manteaux Manteaux (French for 'Coats Coats') has become synonymous with tremendous selection, top quality and unparalleled customer service. In
the Fall and Winter months, Manteaux Manteaux is the coat store for women. Whether you visit any of our stores located throughout Quebec or our newly opened
Coats Co. division in Ontario and New Brunswick, you will find the largest and most innovative collection of coats and jackets in regular, petite and plus sizes. For more
information, please visit www.manteaux.com.
About Ernex
Ernex, a division of Moneris Solutions Corporation, is a provider of innovative real-time marketing solutions including privately branded and multi-merchant loyalty
programs, stored-value gift cards, reward fulfillment services and loyalty database hosting services. Leading companies in the financial, retail, restaurant and hospitality
industries as well as large membership organizations use Ernex solutions. For more information, contact Ernex at 877-GO-ERNEX or visit
www.ernex.com.
About Moneris Solutions Corporation
As one of North America's largest providers of payment processing solutions, Moneris offers credit, debit, wireless and online payment services for merchants in virtually every industry segment. With more than 350,000 merchant locations generating more than 2.3 billion transactions annually, Moneris provides the hardware, software and systems needed to improve business efficiency and manage payments. For more information please visit www.moneris.com.
For more information, contact:
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Steve Bestvater Marketing Manager Ernex, a division of Moneris Solutions Corporation P: 204.256.3866 pr@ernex.com |
Monte Perlman Vice President Manteaux Manteaux P: 514.344.5140 ext 133 mperlman@manteaux.com |
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