search
Loyalty & Stored-Value Card Solutions. Understand your customers. Influence their spending habits. Improve your overall marketing plan.

Ernex Update
January 2005
Volume 8, Issue 1
In this issue...
Feature Article
Real-Time Email and Your Loyalty Program

New Clients
Laura Secord Press Release

Franchise Bancorp Press Release

What's New
The Globe and Mail interviewed Malcolm Fowler as part of an article titled "Real-time rewards closer to reality."

Moneris Solutions and J.C. Williams Group have released an article titled "Gift Cards Are Here to Stay: Why Retailers Should Take Them More Seriously."

NRF 94th Annual Convention - Redefining Retail.
January 16-19


Multi-Unit Restaurant Technology Conference.
March 9-11


The National Restaurant Association Restaurant, Hotel-Motel Show.
May 21-24

Newsletter
Archives

Ernex Update e-Mail News

Ernex Update e-Mail NewsLoyalty Marketing Newsletter Ernex brings you an online newsletter based on loyalty marketing concepts, trends, and insight, published once every three months.

Sign Up Now



New Client

ERNEX HELPS LAURA SECORD LAUNCH
GIFT CARD PROGRAM IN TIME FOR CHRISTMAS

VANCOUVER, November 16, 2004 - Ernex, a division of Moneris Solutions Corporation ("Ernex") and an industry leader in real-time loyalty and stored-value gift card programs, has assisted specialty retailer Laura Secord in launching a gift card program in time for the 2004 Christmas season.

"As a leading boxed chocolate retailer, Christmas is a very important time of year for us. Working with Ernex to get our gift card program launched before Christmas is crucial to capitalize on the increased sales that gift cards bring versus traditional gift certificates," said Muhammad T. Rehman, Supervisor, Laura Secord. Electronic gift cards historically outsell paper based gift certificates, because they are more easily displayed and merchandized at the point of sale. Laura Secord has 160 locations in Canada where the gift cards will be available for purchase.






New Client

ERNEX HELPS FRANCHISE BANCORP LAUNCH
GIFT CARD PROGRAM ACROSS FOUR BRAND CONCEPTS


VANCOUVER, December 2, 2004 - Franchise Bancorp has launched a gift card program across four of its brands with the help of Ernex, a division of Moneris Solutions Corporation ("Ernex"). Ernex is a leader in real-time loyalty and stored-value gift card programs for medium to large specialty retail, restaurant and hospitality organizations.

The four brands that are launching the gift cards are Living Lighting, Global & Ryan's Pet Foods, Rafters and Panhandler. In a unique twist, gift cards from all of the Franchise Bancorp retail divisions named above can be purchased and used across all brands, giving additional flexibility and convenience to the customer.





Click to request information