Loyalty
Marketing Newsletter Ernex brings you an online newsletter based on loyalty marketing concepts, trends,
and insight, published once every three months.
What's New -June 2002
NEWS BYTES
The following news bytes are the latest in customer loyalty and customer analytics that have appeared in the past two months:
Ernex Selected as a Winner of the Verifone 2002 Innovation Award
Ernex , recognized for its loyalty and gift applications, was selected as one of the most innovative "North American" solutions by a panel of VeriFone executives.
Read about how Nike Canada gets to know its customers...
"There's only one way for retailers to create a relationship with their customers...they need to get the customers
to say who they are, and loyalty programs do that. Our difference is that the experience is in the store,
rather than a month later in the mail."
Read about Customer Based Initiatives in Retail...
Customer Relationship Management has become a viable business
strategy across all industries, including retail. Read Peppers & Rogers' views on the best retail practices today.
Ernex will be showcasing its real-time customer loyalty solutions to North America's top retailers at Retail Systems 2002, Chicago, June 24 - 27, 2002.
Come visit us at Booth #441.
Ernex is also featured during the show's TechTours Program on Customer Relationship Management.
Newsletter
