2004 Ernex Update Newsletter Archive
| OCT | Feature Is there anything that merchants and hospitality providers can do to make their stored-value programs stand out from the crowd? |
| Special Report The Strategic Alliance Program is aimed at companies that can provide complementary products or services for clients with Ernex loyalty and gift card programs. In return, Ernex works with these companies to provide gift card and loyalty program technology and real-time marketing programs that can enhance their capabilities. |
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| JUL | Feature Leveraging perceived value in your loyalty or marketing program can be a powerful tool. But what is perceived value and how does it differ from actual value? |
| Special Report Members of the Travelodge Guest Rewards program can now get updated points information at the point-of-sale terminals of participating Travelodge Canada properties and can redeem their points for gift certificates from over 25 leading Canadian retailers as well as cash credits which can be applied towards future stays at Travelodge Canada properties. |
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