Accelerate the value of your program to your cardholders by...
- Adding a broad range of merchant locations where cardholders can accrue and redeem your loyalty program points
- Transforming the point-of-sale transaction into a loyalty-building, marketing opportunity
- Differentiating your loyalty program by making each point-of-sale transaction relevant to each cardholder during each transaction
- Appreciating and communicating with cardholders by providing them with relevant marketing promotions and rewards
- Rewarding cardholders for loyal behavior
Key Features:
- Interfaces with proprietary and third-party merchant point-of-sale systems to enable real-time marketing on the merchant receipt
- POS system independent
- Card technology independent
- Integration with your existing infrastructure
- Access to an existing and growing pool of hundreds of thousands of points-of-sale locations
- Centralized marketing campaign management to target specific locations or customer segments
- Configurable marketing campaign templates for customer-acquisition, customer-share, or customer-retention marketing promotions using the Ernex Promotional Tool Kit
- Real-time delivery of targeted marketing campaigns to deliver Custom Messages, Custom Coupons, Swipe 'N Win, Bonus Points, and Points Multiplier promotions.
- Real-Time Redemption provides the ability to instantly redeem points at the point of sale for an in-store purchase
- Integrates with loyalty databases, such as Ernex Loyalty Database Hosting, for dynamic, real-time, marketing opportunities at the point-of-sale
- Stores and processes points accumulation and redemption data
- Delivers access to marketing campaign results, program data, and reporting via secure web site
Benefits:
- Creates excitement with your loyalty card program
- Creates a network of multiple earning and redemption opportunities
- Transforms a simple transaction touch-point into a feature-rich, marketing channel
- Creates acquisition opportunities of new cardholders by entering different sectors
- Provides and incentive for lapsed card users to reactivate
- Increases cardholder frequency
- Increases customer satisfaction and retention
